About Us

Our History

When Alabama Power impounded the Coosa River to create Weiss Lake in 1960, Bill Coffey opened Yellow Creek Falls Fish Camp to provide access for fishermen to the crappie capital of the world.


Mr, Coffey was known in these parts as a friend to the community. He served our country in World War II and was taken prisoner in Germany before returning home to Cherrokee County.


Today, the store is owned and run by his daughter Jane Coffey and her family.


We are proud to be a family owned and operated local business.

Our Mission

We live for our customers. They are our family. Our mission is simple. We want to continue the service to our community that Bill Coffey started way back in 1960.


Lots of places promise great customer service, but we deliver. We want to be know as a pillar or the community, where folks can always find what they are looking for.

Our Guarantee

We promise to always put you first. We pledge to give you the best prices, the best service, in a clean environment, and with the desire to earn your respect and your business.


We are here for our community. Family owned and operated since 1960.